Interesting read from the NY Times about VC firms going PR. Seems like a no-brainer, but I guess it also is ruffling some feathers out there based on a bit of self promotion.
It was only a matter of time before the VC world jumped on the public relations / marketing train. I am glad to see firms that have been traditionally closed door and behind the scenes jump into the PR pool feet first.
Question is…will it last or does a shift in the economy cause things to snap back?