VC goes PR

Interesting read from the NY Times about VC firms going PR.  Seems like a no-brainer, but I guess it also is ruffling some feathers out there based on a bit of self promotion.

It was only a matter of time before the VC world jumped on the public relations / marketing train.  I am glad to see firms that have been traditionally closed door and behind the scenes jump into the PR pool feet first.

Question is…will it last or does a shift in the economy cause things to snap back?

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